Raising Cane’s advances performance programs across 600+ locations worldwide

Raising Cane's is a fast-casual restaurant chain well-known for focusing on their ONE LOVE®—quality chicken fingers.

The company was founded in 1996, in Baton Rouge, Louisiana by Todd Graves. Currently, they have more than 600 restaurant locations across 31 U.S. states and five countries. They’re committed to delivering ‘The Perfect Box’, and an even greater customer-centric dining experience.

The Challenge

Raising Cane’s set the ambitious goal of opening more than 100 new stores in 2022.

However, they needed to ensure this rapid growth wouldn't impact their reputation for high quality and consistently providing a remarkable customer experience across their existing 600+ restaurant locations, both during and after the store openings.

The Solution

Following a rigorous evaluation process, Raising Cane’s chose the CMX1 Platform to advance their restaurant performance programs, elevate all aspects of brand standards and food safety, and take a holistic approach to operational excellence. 

According to Anna Elizabeth Breton, Senior Director, Fry Cook & Cashier for the organization’s Center of Excellence, CMX’s commitment to being a customer-focused company aligned perfectly with Raising Cane’s values. The self-service configurability of CMX1 offered Raising Cane’s a simple way to quickly unleash new programs and scale innovation across the organization to improve efficiency and elevate the customer experience.

Since partnering with CMX, they’ve deployed CMX1’s ActivityStudio® and  PolicyStudio modules in more than 590 restaurant locations across 31 U.S. states and five countries, to engage every aspect of in-field restaurant support.

By using CMX1, they're able to maintain brand consistency and quality control across all their locations.

Raising Cane's use CMX1 to create and digitize:

• Brand standards assessments—ensuring a consistent customer experience across all their locations
• Food safety checks—during each shift in both back of house and front of house
• Facility and equipment evaluation—identify repair and maintenance needs in a timely fashion
• Point-of-purchase (POP) and signage assessments—to ensure consistency and branding
• Human resource-driven evaluations—to drive compliance and accountability company-wide

CMX1’s policy management solution, PolicyStudio, enables program managers to create brand standards policy manuals, auditing standards manuals, and regulatory requirements documentation, and link them to training, examples, and other resources. 

Having policy information at employees’ fingertips means they can perform their jobs more efficiently, and spend more time focusing on providing a quality customer experience. 

Raising Cane’s also leverages one of CMX1’s newest capabilities—intelligent data integration—to enable checklists, inspections, and audits to dynamically adjust their content and questions based on specific restaurant attributes, such as restaurant design, layout, and equipment. The integration allows activities to be tailored specifically to each location programmatically, yielding improvements in efficiency, data quality, and insights.

"With ActivityStudio, we can instantly engage with every restaurant, gathering real-time data or feedback. We can digitize simple to complex activities, from a manager doing a quick check on the quality of the POP before it gets hung, to in-depth operational and brand standard audits conducted by specialized subject matter experts. All of these efforts are aimed at ensuring each restaurant and every Crewmember is delivering on our promise to serve ‘The Perfect Box’ to every customer, every time. ActivityStudio is an essential tool for performance measurement, identification of opportunities, and automation of corrective action for continuous improvement. This enables us to get even better at what we do and our focus on delivering the best possible customer experience.”

Anna Elizabeth Breton, Senior Director, Fry Cook & Cashier

“The fact that a rapidly-growing, popular brand like Raising Cane’s chose to partner with CMX over our competition because of our shared focus on customer service, our innovative platform, and impressive list of world-class customers speaks volumes. CMX1 will serve Raising Cane’s well as they expand across the globe. We look forward to working with their outstanding team to meet the company’s evolving needs.”  Mitch Porche, CSO, CMX.